Friday, March 11, 2011

Another Divided Back. . .

This card belongs to the “Divided Back” group. That means that it was printed around 1907 to 1915. The picture goes right to the edges and on the back is a dividing line between the address and the message. Also, on the message side is the sentence, “This space Can Be Used for a Written Message.”

A printing company existed for a very short time (1905 – 1910) during these years. It was known as the Williamson-Haffner Engraving Co. of Denver, Colorado. They published souvenir books and postcards of the western states. The company was based in Denver and this picture is of the Royal Gorge – a natural match.
I had to be quite the detective to determine some information about today’s feature card. I have seen the American flag wrapped around the staff like that on many postcards. However, not very often is there any identification about the printer included. As I researched and researched the various cards, I finally found two of them holding the secret – at least I hope it is the secret to the identity of the printer. I am not 100 percent convinced. These two cards have the logo of the Williamson-Haffner Engraving Co. and the same American flag!

That would mean that this postcard was printed sometime between March 1, 1907 (when people could start writing messages on the backs of postcards) and 1910 (when the company disappeared).
The left side of the card says that it was published for Van Noy News Co. – also of Denver, Colorado. Van Noy News Co. operated under that name for a very short time. The Van Noy Railway Hotel and News began in 1914, after a series of mergers they changed their name to Van Noy News Co. on October 1, 1914. They then changed their name to Van Noy Interstate News Company in 1917. This doesn’t help the theory that this card was printed between 1907 and 1910. The Van Noy News Co. only existed between 1914 and 1917.
I wonder if someone else picked up the American flag logo after Williamson-Haffner Engraving Co. went by the wayside…

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If you know anything about the history of the cards, the trains or the locations, please add them.